Hello again,

I’m sure by now you have put into practice the technique of building your business through article writing, right? For your internet marketing efforts and getting free traffic, there is nothing that tops article marketing, right? However, how much attention do you spend on your resource box, if any at all?

It seems that many people believe that the resource box is just to give your name, rank and serial number (just the facts, mam!). If that’s your method, then you’re missing out on a lot of traffic and eyeballs on your site! If you put something that really sizzles in the resource box, don’t you think it will make people think more about clicking your link? Of course it will, so don’t waste this precious piece of web space.

So what can we put in those little resource boxes? Depending on the article site,  you can put up to 250-300 words (not letters!) in this box. I know for a fact that EzineArticles.com allows 300, and they are the premiere article site around. So why not utilize this space to do a little selling, too? If you are concentrating your articles on a particular product, you can have one resource box that continues to sell that product. At the end of the article, use the resource box that relates to your product and continue the conversation! Just keep it natural so it doesn’t sound too pushy, but provides more information on the product and some really tempting words that will get them to click your link, sign up for your newsletter, or download your special report.

So what not to put in your resource box? Well, I would stay away from bragging too much about your accomplishments, as most people really aren’t there to hear about you, believe it or not. They want to know about the product you sell, that’s it! And by the way, the picture of you in your dirty undershirt posing with a beer plays well to your frat friends, but not too cool to put online with your resource box. If you want to have a picture of yourself, you should keep it somewhat conservative, and even professional looking. After all you are presenting an image, right? Don’t stress too much about it, just use something tasteful.

I’ve also heard that some article sites (I won’t mention which ones) will allow more than one link to a website. Should you try it? Sure, it they are at least somewhat related. However, be careful not to use a link to a pet affiliate right above one for some product like adult toys. You know what I mean, don’t try it! It just isn’t professional. I guess the main rule for this is, use your best judgment, and don’t push it too far. After all, you can increase traffic on both sites, which is a great benefit, right? Keep that resource box tight, and you will see better results.

Atlanta Online Marketing

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Atlanta Online Marketing

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<p>Small business Internet marketing can seem like a labyrinth to a small business owner new to the term. There is so much information available–much of it conflicting–that it\’s easy to get lost and begin to suffer from information overload.  <br /><br />Here are a few ways small business owners can get started marketing their business on line.<br /><br />* Blogging. A blog is simply a website which is frequently updated. While blogs used to be considered more personal, and resembled on line diaries more than websites, recently businesses have been starting to blog as a way of staying in contact with their customers. Even better than that, Google loves a blog. The more you update your site, the more the Google bots will visit, and the more the Google bots visit, the better chance you have of getting your business\’s site found.<br /><br />* SEO. SEO, or search engine optimization, is a huge topic. SEO simply means setting up your site to be friendly to the search engines by giving them the information they need in the places they expect to find it. Using title tags and meta description tags, clearly defining your keywords, and getting other sites to link back to your site are all a part of basic SEO. <br /><br />* Pay Per Click. Pay per click is a form of advertising where the advertiser buys space through an auction style system, and only pays when someone clicks on their ad. The results that you see at the very top of a search results page in Google are often pay per click ads, as are the smaller (and more obvious) ads off to the right of the page. Pay per click is very efficient at driving traffic to your site, but can be risky as well. You\’d do well to hire a specialist in this area rather than plunge in by yourself.<br /><br />* Article marketing. Whether you\’re in the business of selling flowers or washing machines, chances are you have knowledge that someone wants. By giving this knowledge away on sites like EzineArticles.com or GoArticles.com in exchange for a link or two back to your site, you can gain greater exposure for your business, and bring visitors in who would otherwise never have noticed you. <br /><br />* Social Networking. Social networking is word of mouth advertising for the digital age. Instead of Aunt Suzy calling up Cousin Ida to ask who she hired to install the new Gliding Window Replacements, @AuntSuzy is posting questions about Gliding Window Replacement installs on Twitter and Facebook. If your business is installing Gliding Window Replacements you\’d be well advised to monitor those Twitter conversations. Help out @AuntSuzy with 140 characters of advice about choosing Gliding Window Replacements and who do you think she\’ll be recommending to her friends when they need Gliding Window Replacements?<br /><br />* Forum posting. Forums are just another form of social networking, except the conversation is generally more focused around a particular topic. No matter what business you\’re in, there is a forum dedicated to it. Search Google for your topic +Forum and you\’ll find them. Get registered, start conversing, and as your reputation grows so will your business.</p>Google search for your topic + forum and you \ 'see. By registering, you will begin to speak, and as your reputation grows so will your business. </ P>Atlanta Online Marketing

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